It's about perspective! Some of the greatest people in history were seen as crazy by their peers.

[Like N, whose ideals about Pokémon equality managed to strike the hearts of many. Even if it was Ghetsis's doing... those feelings were N's and N's alone, something that Hilbert thinks is worth hanging onto. One day, in a world without Poké Balls, that's where the idea would have come from.]

They think outside the box we've grown up with.